I had to laugh when I saw this one on the wall. in Rotterdam. At first I thought it must be an exhibiton about a poor girl having a terrible job, but when I googled I found out this billboard is art created by Ken Lum and is gracing the facade here since 1990! The artist isn't advertising anything, but his billboard does truly contain a "message". He provides insight into the codes of advertising.
By incorporating the stereotypical design of the advertisement, he is showing how ingrained our visual habits are. We automatically make a connection between word and image, and take the direct language of the sign personally. But is Melly Shum a real person? No further information gives contradition between image and text. Unlike normal advertisements , this work of art does not provide answers, it merely raises questions.
Well, this is a lot of text for the monday morning, if you want to read more look here
For more Monday Murals have a look here
Certainly grabs your attention
BeantwoordenVerwijderenInteresting backstory with this image. Hard to believe it's been there for over 20 years. I immediately wondered what it was all about because the person depicted, who is supposed to hate her job, is actually smiling.
BeantwoordenVerwijderenA lot of people hate their jobs, I would imagine an image like this might make them think about pursuing other options to change their lives.
BeantwoordenVerwijderenWell there is a lot of people who would gladly like to have a job so that they could be able to say the same thing.
BeantwoordenVerwijderenVerrassend. Het laat je wel even nadenken.
BeantwoordenVerwijderenInteresting concept.
BeantwoordenVerwijderenAnd what is she going to do about it? That's the question that popped into my mind.
BeantwoordenVerwijderenLike you, I read this as an ad for a gallery show. Thanks for the info. My first question was why is the text in English? Why is she smiling? Possibly she shows a smile as her public image and the "hate" is part of her private thoughts? Amazing that this image has survived for 20+ years without getting tagged! Thanks for contributing to this week's Monday Mural.
BeantwoordenVerwijderenI'm happy with all your words today Marianne, otherwise I would not have got the true meaning of this mural.
BeantwoordenVerwijdereninteressant !
BeantwoordenVerwijderenjij hebt een rondje Rotterdam genomen. Deze heb ik ook in Flickr.
BeantwoordenVerwijderenLeuk om ook van iemand anders te zien.Fijne avond en groetjes, Dietmut
whahahahahahaha!
BeantwoordenVerwijderen